We know that many businesses have already started selling to holiday shoppers. Based on a survey to our shop owners this past summer, 55% reported that they receive the highest volume of orders during the pre-holiday shopping season, from October through December. And 95% of shop owners said that most of their orders come from individual consumers, rather than businesses. This tells us that many shop owners deal with a high volume of gift orders, which will need to arrive in time for the holidays.
55% of Shapeways shop owners receive the most orders from October through December
To help your shop and 3D products shine and sell this season, we are kicking off a series of Holiday Planning Tips on everything from assessing product offerings to updating descriptions to photography and marketing for your 3D printing shop. Our goal is to help you take full advantage of the next few weeks in selling your products to your ideal customers.
Our survey also tells us that nearly 90% of shop owners do not communicate with their customers about material cutoff dates, which can be crucial in printing, packing and shipping out gift orders on time. So, in our next post, we’ll tell you everything you need to know about our material cutoff dates and how you can use those to prepare your business this season.
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